Ayuntamiento de Barcelona
Plaça de Catalunya
Estudi Antoni Arola
This project vindicates the essence of popular festivals and traditions, the primary thing that brings us to the beginning and, above all, a new scale, new paradigms and a single vanishing point, light.
A look at the celebration, a point that explodes and makes the city beat, gives it the movement, the axis and the center.
It is an exercise to re-draw Plaça Catalunya on a human scale – the one of the pedestrian -, an impluvium that gathers energy at this nerve center, a pergola that generates a common citizen mood and protects with its warmth and its delicacy.
A look at the idea of social comfort, and therefore how we relate, dialogue and feel with the city.
It is a proposal that offers the welcome, the transformation and the mutation of the cities in the most human. It's a way to make the street feel like our home, it is a forest of lamps that transports us to new, more natural, more visual contexts and more organic: it’s like being at home!
A look at perception and, therefore, at the idea of paralaxis - the idea of the change or displacement of the apparent position of a body due to the change of position of the observer.
It is a proposal that traces a vanishing point, a continuous movement, a direction that are two. It is a single element in repetition, in constant change, that shows the way, the rhythm and the multiplicity and that wants to generate in the spectator possibility, magic and future.
The concept of this project is the light - in all its depth - to pursue a human scale in all things social and to vindicate austerity in all things public.
We wanted to work with a single element (LED strip), with a single language that gives coherence and strength to the three interventions: simplify to reuse and be able to recycle.
We wanted to create a dialogue between the concepts of classical and actual, and to do so outside the canons and fashions; to generate own codes to be able to transmit in the festival values of tradition and contemporaneity.